Rousseau Unveils Its New Brand Identity

Serving landscape maintenance professionals since 1962, Rousseau has established itself as a leading player in the design and manufacture of verge mowers and brush cutters. On the occasion of its 60th anniversary, the company unveiled its new brand identity, marking a significant milestone in its evolution.

Relive this special day in the event video here.

This new identity reflects Rousseau’s innovative and ambitious vision while preserving the core values that have made it renowned. The revamped logo embodies innovation, quality, and reliability, with its clean lines and dynamic typography.

The rollout of this new brand identity will be gradually implemented across the machines and all communication materials. It will be accompanied by a complete redesign of Rousseau’s website, offering an optimized and intuitive user experience. Visitors will easily be able to explore the company’s products and services, as well as its CSR commitments.

Rousseau’s new brand identity marks a significant turning point in the company’s history. It reflects its commitment to innovation and reinvention to meet the needs of its clients and users.